Blog
Guides on reviews and reputation
Practical advice for real estate agents and the buyers and sellers choosing them.
All articles
-
For agents
How to Get More Zillow Reviews as a Real Estate Agent
A practical guide for real estate agents on getting more Zillow reviews, with timing, scripts, Zillow's review policy and the FTC rule on fake reviews.
-
For agents
How to Respond to Client Reviews as a Real Estate Agent
How real estate agents should reply to positive and negative client reviews on Google and Zillow, with example replies and the privacy and fair housing points.
-
For agents
How to Use Client Reviews in a Listing Presentation
How to use client reviews in a listing presentation to win more listings, which reviews to pick, where they fit, and the FTC rules on quoting testimonials.
-
For agents
How to Set Up a Google Business Profile as a Real Estate Agent
A Google Business Profile checklist for real estate agents, covering eligibility, agent, team and brokerage profiles, address rules, verification and reviews.
-
For buyers and sellers
How to Choose a Real Estate Agent Using Reviews and Public Records
A guide for buyers and sellers on choosing a real estate agent, reading reviews on Google, Zillow and Realtor.com, and checking the license with the state.
-
About us
How the Agent Score Works and Why We Combine Google, Zillow and Realtor.com
How the Agent Score turns Google, Zillow and Realtor.com reviews into one 100-point score, with the full formula and a worked example from a sample profile.
See where you stand
Check your Agent Score with your real reviews. It is free.